OUR STORY

Desert Sunglass began over 54 years ago. We weren’t started in someone’s mom’s garage or on a beachside out of a van, rather our roots sprang from a family owned optical business and a true passion for great looking eyewear.

In 1962, the Obstfeld family sold their successful optical business in Iowa and moved to Arizona. They saw an opportunity to become the first major wholesale company to bring affordable fashion eyewear to the Valley of The Sun. The business plan was simple; sell quality fashion sunglasses in a place with year round sunshine at affordable prices. Customers loved it, and from those humble beginnings, Desert Sunglass has grown to become a premier eyewear supplier serving many diverse channels of trade all over the world.

As far as a wholesale companies go we do things a bit differently. Let’s start by acknowledging the misconception that suppliers in the value priced eyewear industry are all cut from the same mold, offering the same tired styles with little concern for innovation or quality.  Our approach is quite the opposite. We believe that all value sunglasses are not created equal.   We remain true to our focus of providing exceptional quality, superior style, and outstanding customer service our customers can depend on. Our glasses provide the highest perceived value in the business, and because of our strong roots in the optical industry we understand the need for quality craftsmanship, fashion and function in the eyewear category.